People's Government of Nanshan District

China's first all-category AI glasses experience center opened in Nanshan on Sept. 26, offering consumers a one-stop space to try on, purchase and receive services for all types of smart eyewear.

The 1O1 SmartHub AI Glasses Center, located at the Shenzhen Bay RAIL IN shopping mall, brings together products with functions for translation, sports, entertainment, industrial applications, and assistance for people with visual or hearing impairments.

A customer tries a pair of sports AI glasses at the center on Sept. 26. File photos

Co-developed by the Shenzhen AI Glasses Industry Alliance, Asian Glasses and Shenzhen Enterprise Service Group, the center has areas selling leading brands including ZEISS, iFLYTEK, VITURE and NIMO.

Unlike single-brand stores focused on selling products, the center features four areas, including a scenario-based experience zone, a consumer products zone, a multi-purpose salon and an after-sales service area. Visitors can try AI glasses in settings such as business translation, outdoor activities, home life, audiovisual entertainment and industrial applications.

Lin Hui, chairwoman of Shenzhen Enterprise Service Group, said Shenzhen is a hub for technological innovation. "We envision 1O1 SmartHub becoming an integrated exhibition, service and innovation center for AI glasses nationwide," she said.

People visit the 1O1 SmartHub AI Glasses Center in Nanshan District on Sept. 26.

The center also aims to address a key challenge facing the emerging industry: helping consumers understand what AI glasses can actually do. Rather than focusing solely on product specifications, users can experience different functions and compare products from multiple brands in one location.

The center also provides professional services like customized lens fitting, hardware testing and repair, and software updates.

Beyond retail, 1O1 SmartHub is designed as an industry collaboration platform connecting manufacturers, technology developers, research institutions, investors and service providers. It plans to host technology discussions, developer exchanges and new-product launches.

The project is expected to expand to other major Chinese cities with a view to setting up more than 30 stores nationwide.